Our Work is Our Passion

We love what we do, and it shows! 

Heart, energy, creativity, experience – we bring it all to the table, delivering a full suite of services that are always fully customizable and scalable to fit your needs and your goals. 

We’re invested.  Our business is knowing your industry and your audiences. We leverage that deep understanding and our connections to engage and resonate in the places and spaces that matter most.  We strengthen your brand position, build community, and generate positive impressions that bolster the authentic value and affinity people feel for your brand and its products or services.

We carefully cultivate memorable, meaningful interactions and experiences every step of the way!

Services

  • Public Relations

    Integrated and multi-channel programs and campaigns are our specialty, ensuring we maximize your budget and your results.

  • Advertising & Media Buying

    We manage the entire media buying process, from research to purchase, across various channels, ensuring your message effectively targets the right audience.

  • Media Relations

    We have longstanding relationships with influential media personalities and media outlets throughout North America.  We’re well-positioned to share your stories and create compelling pitches to ensure your passion (and ours) translates into to a captivating story.

  • Sponsorships

    Sports Teams & Sporting Events, Stadiums/Areas/Venues, Special events, Music Festivals, etc.

    We have established partnerships and connections to a wide variety of organizations, venues, teams, athletes, and events to help you make an impact, amplifying your brand’s visibility, voice, and personality in all the places and spaces that matter to your audiences.

  • Television/Media Integrations

    For decades, we have worked with networks, producers, and talent to place our clients’ products and services seamlessly within a variety of television shows and other media, including streamed programming, radio, podcasts and more. We handle both consumer-targeted placements or B2B.

  • Influencer Programs

    Our strong relationships with key influencers ensure impactful exposure and results for your business.

  • Celebrity/Brand Ambassador Partnerships

    Our connections can help you find the right ambassador to represent your brand’s unique voice and personality, building awareness, legitimacy and trust for your brand.

  • Social Media

    Share, connect, engage – We build effective and creative social media strategies that give personality and voice to your business, while creating engaging channels for meaningful interaction with your audiences. Need content? Or expert teams can provide full-scale video production tailored for social or create long-form video for your website, eblasts, or other purposes.

  • Content Creation, Video Production, and Brandsell

    Written word, images, video—We offer full end-to-end production, communicating your story in a powerful way through a wide variety of strategic tactics designed to move, inform, and inspire. Whether its small-scale social content production or full-fledged, television-quality brandsell involving talent, voicework or celebrities, we manage the process to achieve an exceptional end result.

  • Incentive/ Rewards Travel

    We can help you build your business through a comprehensive incentive/rewards travel program. From concept to execution, we create once-in-a-lifetime, unforgettable travel/rewards experiences, including a communications strategy that is customized to your business goals. We handle the finest of details to ensure a seamless process with an utmost commitment to quality. Need additional on-site event planning? We’ve got that, too.

  • Event Planning

    From small meetings to large-scale corporate events, sales meetings, conferences, retail activations and brand experiences, we’re known for our seamless process and execution. We’ll capture your vision, handle every detail, and instill wow-factor so your event is sure to impress, create buzz, and spark action.

  • Brand Development

    Need to build your brand? Research, evaluation, brand strategy, brand identity and brand marketing. We offer a full suite of services to help position and keep your brand at the forefront of its industry.

  • Media/ Spokesperson Training & Crisis Communications

    Through decades of experience, we can help prepare you to handle any situation through in-depth training, counsel, and planning. Even when issues arise quickly, you need a comprehensive plan. We can help ensure your communications are calm, careful, measured and strategic.

Work With Us!

“I’ve thoroughly enjoyed working with the talented Birchall team.  They develop high-impact partnerships that expand brand and product awareness, enhance relationships with key stakeholders and always ensure that their clients’ key business objectives are met.  The Birchall team goes above and beyond to create marketing campaigns that deliver results for their clients” 

— Mark Palmer
Director, Partnership Development,
Toronto Blue Jays

“As a member of the media, I’ve been lucky to work with Jim Birchall and his talented team for more than a decade. His commitment to his clients is unparalleled, and his team is always a joy to work with. I’m never disappointed by the quality of the work, from press releases to incredibly quick turnarounds for assets that I need to tell the story of the excellent brands Birchall & Associates represent.”

— Erin McLaughlin,
Director of Content, Elle Gourmet

“Birchall & Associates Inc. have been amazing partners over the past few years. We have worked together on many collaborations with Breville Canada. We feel like both influencers and brands are well taken care of by B&A. Any questions we’ve had have always been answered promptly and we’re always given all the resources we need to make our brand partners shine in our content. B&A is incredibly passionate about the brands they represent. We respect and appreciate our relationship with Birchall & Associates Inc. Thank you.”

— Nelson and Liz Cardoso,
Photos & Food