About Us

We have a clear purpose that guides and informs our passion: To improve lives through meaningful, authentic connections and experiences, building trust and loyalty between brands and their audiences. We develop creative communication strategies and solutions that provoke thought, drive action, and influence change for the better. We make a difference. That’s why we’re invested and passionate about what we do.

Our Promise

We approach every campaign and project with drive and commitment. Knowledge fuels our progress. We pride ourselves on operating like an extension of your in-house team.  We don’t scratch the surface.  We immerse ourselves in your industry.  Success is our credibility, and we like to win!  

Your goals are our goals, and we are always all in!

  • ● A fully-invested, dedicated team

    ● An unwavering commitment to your goals

    ● In-depth expertise and industry knowledge

    ● Full range services

    ● Deep talent pool

    ● Experience and Passion

    ● Trust, Transparency and Accountability

    ● Impactful results

"Birchall has always felt like an extension of our team and is just as committed to our success as we are. We've relied on them to develop informative and engaging TV integrations for Canadian media outlets that promote Kubota's brand values, build product awareness and demand, and support our dealers nationwide. We highly recommend them to anyone looking for a hands-on, responsive PR team that consistently delivers results."

— Marsha Gittens,
Retail Marketing Manager

“As a member of the media, I’ve been lucky to work with Jim Birchall and his talented team formore than a decade. His commitment to his clients is unparalleled, and his team is always a joy to work with. I’m never disappointed by the quality of the work, from press releases to incredibly quick turnaround for assets I need to tell the story of the excellent brands Birchall & Associates represent.”

— Erin McLaughlin,
Director of Content, Elle Gourmet

“Here at AmberMac Media, Inc., we’ve worked with Birchall PR on a number of hugely successful multi-channel brand partnerships. The Birchall PR team are excellent communicators and collaborators, always working together with us to exceed our clients’ expectations. I highly recommend Birchall PR if you’re looking for the best experience, knowledge, and results.”

—Amber Mac
President, AmberMac Media, Inc.

Our Inspiration

Our Team

“If you want to go fast,
go alone.

If you want to go far,
go together.”

The Birchall & Associates team is comprised of communications & creative professionals with diverse expertise and skill sets. Each of us brings unique perspectives and talent to the table, but we’re driven by a shared purpose: Building meaningful connections that improve lives. We specialize in authentic connections. 
We are big on teamwork and collaboration. Together, we're stronger.  Together, we make bigger impacts among our audiences, our clients, and the world at large.

“As a freelance journalist and broadcaster, my job requires me to work closely with public relations professionals to develop story ideas, receive info, product and supporting materials (like photos or video b-roll), arrange for guest interviews (for radio/podcast), and so much more. I’m often on deadline and need things fast. I’ve always found Birchall & Associates super responsive and helpful, with quick and accurate responses to whatever I need, whenever I’ve asked for it. On more than one occasion they’ve gone above and beyond in getting products and materials to me expeditiously when a high-profile promotional opportunity arose. So, for both earned/editorial requests and fulfilling partnership commitments, Jim and his staff have always treated me with top-tier professionalism and respect. It truly has been great to work with Birchall & Associates, and I look forward to many more years together.”

— Marc Saltzman, Tech Expert & Media Personality